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Why Do So Many ‘For Sale by Owner’ Efforts Misfire?

We Realtors® aren’t shy about laying out the case for why home sellers and buyers overwhelmingly choose to conduct their home sales through Costa Mesa real estate agents. By themselves, the positive reasons are persuasive enough: our services that are proven, reliable, and sanctioned by California’s licensing officials. Since just about everybody has friends or relatives who have completed their own house sale through a licensed Costa Mesa real estate agent, that powerful positive word of mouth completes the picture.

But there is also a mountain of evidence why the alternative—the ‘For Sale by Owner’ route—is so rarely chosen. It doesn’t take a lot of compelling histories of FSBO failure attempts to dissuade would-be do-it-yourselfers. Homeowners who delve into all that a home sale entails soon read about some of the real-world reasons why so many ultimately turn to professionals:

  •          FSBOs attract scams. Without a real estate professional’s security apparatus and experience to intercede, FSBO sellers become tempting targets for fraudulent appraisal and loan documentation schemes, fake 3rd-party purchases, and a range of sophisticated gambits. With only their own resources to prevent misrepresentation, FSBO sellers’ personal information can be easy prey for phishing scam artists.
  •          Failure to price correctly. That’s vital because missing the mark can mean failure to make the most of “golden time”—the first days a home is listed for sale. The longer a home lingers on the market, the lower its perceived value.
  •          Lack of exposure. Spreading the word is fundamental to any sale. With a full coterie of advertising and public relations channels in daily use, Costa Mesa real estate agents automatically bring marketing clout that’s all but impossible to match.
  •          Failure to close. The technical requirements that bring a sale to the closing table take experience and skill to observe and finalize. They range from skillfully conducting original negotiations, structuring the timelines and contingencies of the sales contract, dealing with inspections and objections—to the entire range of closing documentation details.

Then there’s the likelihood that throughout the entire process, any buyers are likely to have an experienced Costa Mesa real estate agent by their side protecting their interests! It’s little wonder why 8 out of 9 FSBO attempts fail—and why so many FSBO sellers sooner or later wind up recruiting their own licensed agent. If you are thinking of putting your own Costa Mesa home on the market, we hope you cut to the chase by giving us a call!

We are built on a philosophy of Heritage & Hustle. The L3 is a full service real estate agency with a regional office located in the heart of #CostaMesa, offering a wide-array of custom services to meet their clients’ needs with roots in the community since 1976.  It’s L3 mission is to provide trusted, convenient, responsive service to ensure clients enjoy their real estate experience. The L3 was originally formed to offer personal, concierge-level service as an alternative to the large, nationally based real estate companies. From its small beginnings of only two employees, The L3 has grown to a full staff of 25 serving over 300 clients a year. The L3 is not limited to serving just its clients; it is also committed to serving the community. Not only has The L3 donated hundreds of hours to many area charities, they have also received the prestige of being named one of the #toprealestatecompaniesinCostaMesa  If you’re interested in #buyingorsellinginOrangeCounty, turn to the experts. Turn to The L3 and let them help you make your real estate buying or selling dreams come true. For more information or to get started on finding or selling your home contact The L3 today at 714-444-4663 or email us at info@thel3.com

 

 

 

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