Here’s a new real estate riddle:

In any Costa Mesa house sale, what is the least expensive element that can also be the costliest?

There are many possible answers to the first part of the riddle. If the roof is openly deteriorating, the Costa Mesa house’s sale will usually depend on attending to that—a 5-figure expense in many instances. If the kitchen appliances are failing, they might need replacing. If the curb appeal is significantly lower than the neighborhood average, it might mean an expensive exterior paint update or correcting the long-neglected landscape.

There can be any number of costly elements that could be a part of a Costa Mesa home’s sale—but that fails to satisfy the riddle’s second half: that of being the least expensive. The answer seems to be a contradiction (as many a riddle’s answer is, after all).

The answer to the riddle is peculiarly appropriate for Costa Mesa house sales because the size of the “element” is so great—that is, the amount of money at stake is huge.

The answer is the asking price.

When a homeowner decides to sell, she or he puts the property into terrific shape, which, depending on its condition, can be quite costly—or virtually free—but it can’t be both at the same time. On the other hand, deciding on an asking price costs nothing. It is entirely at the discretion of the owner, generally in consultation with their agent. And because this initial value goes out to the world as a benchmark that will be attached to the property for good or ill, its import is great. No matter how many times it might be adjusted, that first number will be there in black-and-white for all time.

If it is unsupported on the high side, the property will attract scant interest. If it is disproportionately low, it runs the risk of giving away thousands of dollars that buyers would have been willing to pay. Either way, the element that was free to establish could become the most expensive element in the sale.

When based on a combination of comparable neighborhood properties and its own distinctive features, a good asking price:

  • sets a serious tone for negotiations,
  • accurately signals the seller’s expectations, and
  • speeds a successful sale.

Avoiding the possibility of misreading the market is only part of the service we offer our selling clients. Call anytime to discuss the many others!

We are built on a philosophy of Heritage & Hustle. The L3 is a full service real estate agency with a regional office located in the heart of #CostaMesa, offering a wide-array of custom services to meet their clients’ needs with roots in the community since 1976.  It’s L3 mission is to provide trusted, convenient, responsive service to ensure clients enjoy their real estate experience. The L3 was originally formed to offer personal, concierge-level service as an alternative to the large, nationally based real estate companies. From its small beginnings of only two employees, The L3 has grown to a full staff of 25 serving over 300 clients a year. The L3 is not limited to serving just its clients; it is also committed to serving the community. Not only has The L3 donated hundreds of hours to many area charities, they have also received the prestige of being named one of the #toprealestatecompaniesinCostaMesa  If you’re interested in #buyingorsellinginOrangeCounty, turn to the experts. Turn to The L3 and let them help you make your real estate buying or selling dreams come true. For more information or to get started on finding or selling your home contact The L3 today at 714-444-4663 or email us at





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