When Should You Reboot a Lingering Listing?
Posted by Matt Kanoudi on
If you are currently offering a high-end Costa Mesa property for sale, you could safely ignore most of the otherwise incisive article that appeared in last week’s Realtor® Magazine. Top Costa Mesa properties are bought and sold by a select but tiny segment of the real estate market—a segment that conforms to its own rules. The rest of the market is different.
The article on RM—“How to Reinvigorate a Lingering Listing”—contained some strategic insights wisdom from experienced pros that bears repeating. Given the current brisk pact of the U.S. market (typical homes now take just 43 days to be sold), a listing that spends too long without attracting much activity is bound to stand out.
That’s not good.
Potential buyers often assume the lack of…
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